Regional Digital Communications Officer_Re-advertisement At Danish Refugee Council

About DRC

The Danish Refugee Council (DRC), founded in Denmark in 1956, is Denmark’s largest and the world’s leading non-profit, independent, rights-based refugee organisation. Our vision is to assist communities affected by displacement, protecting them from harm, safeguarding their legal rights, and empowering them towards a better future.

DRC East Africa & Great Lakes (EAGL) operates in Burundi, the Democratic Republic of Congo, Djibouti, Ethiopia, Kenya, Somalia, South Sudan, Sudan, Tanzania and Uganda in order to prevent displacement, support communities on the move and help people achieve durable solutions. In addition to its programmatic response, DRC supports initiatives focusing on mixed migration, durable solutions and borderlands, as well as advocacy and policy initiatives related to the displacement agenda at national, regional and global levels**.**

Overall purpose of the role

Reporting directly to the Regional Advocacy and Communications Manager, the Regional Digital Communications Officer is part of the Regional Advocacy and Communications Unit and will be responsible for pushing forward the implementation of DRC EAGL’s communication strategy and further develop DRC’s communications work.

The Regional Digital Communications Officer will be responsible for leading on and supporting the design and delivery of external and internal communications products for DRC EAGL and supporting country offices in the region in their communications work. This will include the development of a range of products to reach identified targets including (but not limited to) the donor community, public in donor countries, public in the region, decision-makers in the region and globally, and staff across the organisation.

Responsibilities

Social media

• Ensure that the regional social media strategy is developed, reviewed, updated, and monitored as necessary, and aligns with relevant global and regional strategies.
• In coordination with the Regional Advocacy and Communications Manager, manage DRC EAGL social media accounts, including through developing a content plan and engaging with country programmes to include their content on social media channels.
• Ensure content and channel management and community engagement across owned channels, in close collaboration with the Regional Communication Officer and country teams.
• Implement digital analytics tools.
• Create compelling reports outlining key learnings, as well as meaningful implications and actionable recommendations to help achieve DRC’s goals and strategies.
• Regularly engage with communications leads in DRC country programmes across the EGAL region to provide ad-hoc support, support in the development of social media strategies, and identify training needs.

Support to country programmes.

• Provide additional graphic and map design support to country offices in order to make the best use of capacities across the region.
• Ensure that all DRC sign-off procedures are followed.
• Regularly update DRC intranet with content from DRC EAGL.
• Strategic communications products and design
• Support the Business Development Coordinator in the design of outward-facing products, including concept notes and proposals, and compelling infographics, ensuring they all adhere to branding guidelines.
• Lead and otherwise contribute to the development of communications standard operating procedures (SOPs).
• Monitor how communications products are engaged with and utilise feedback to adapt future communications initiatives.
• Ensure that visibility requirements linked to regional products are met; where regional projects involve working with partner organisations, ensure that partners are equitably included in design and delivery of communications strategies and work; and are promoted equally alongside DRC.
• Ensure that DRC brand guidelines are followed across all DRC EAGL communications, including ensuring all country programmes are familiar with and following brand guidelines.
• Lead the planification and content development of online campaign, including for World Refugee Day, World Humanitarian Day and other key events.

About you

In this position, you are expected to demonstrate DRC’s five core competencies:

• Striving for excellence: You focus on reaching results while ensuring an efficient process.
• Collaborating: You involve relevant parties and encourage feedback.
• Taking the lead: You take ownership and initiative while aiming for innovation.
• Communicating: You listen and speak effectively and honestly.
• Demonstrating integrity: You act in line with our vision and values.

Experience and technical competencies:

• A minimum of Two (2) years of relevant work experience in digital and social media, communication, and public relations within the aid sector.
• Degree in communication, journalism, public relations, or related field with preference in Studies in Media, Digital Communication Graphic Design and Visual Communications.
• Proven Experience in social media management ((Facebook, X, LinkedIn and YouTube) and strategies
• Proven Experience with online acquisition and reporting tools (Facebook Insights, Google Analytics, Twitter Analytics).
• Experience and strong strategic communications judgement in terms of messaging, tone, and style for different contexts and needs.
• Proficient in with the Adobe suite design programs (Photoshop, Illustrator, InDesign, Adobe Premier)
• Excellent production and creativity skills.
• GIS capacity is a strong advantage.
• Robust understanding of website and social media best practices.
• Experience in generating content and storytelling with an understanding of the protection risks and ‘do no harm’ approaches.
• Excellent oral, written and copyediting skills and demonstrated ability to write and develop strong communication and advocacy materials.
• Experience in photography and handing a professional camera and accessories.

Behavioural competencies:

• A passion for advocacy and humanitarian outcomes.
• Good attention to detail.
• High level analytical and strategic thinking skills.
• Cultural awareness and ability to build relationships quickly with a wide variety of people.
• Patient, adaptable, flexible, able to improvise and remain responsive and communicate clearly and effectively under pressure.
• Excellent planning, management, and coordination skills, with the ability to organise a substantial workload comprised of complex, diverse tasks and responsibilities.
• Strong communication (written and spoken), and interpersonal skills, with experience in coordinating multicultural teams.
• Commitment to Danish Refugee Council values.

Conditions

Contract: Until end of December 2024 subject to funding and performance. Salary and other conditions are offered by DRC’s Terms of Employment for National Staff; Employment band -non-management H1

Availability: 1st April 2024

Duty station: This position is based in Nairobi Regional Office

Reporting Line: Regional Advocacy and Communications Manager

Providing equal opportunities, we are committed to creating an inclusive and positive work environment based on mutual respect for all employees. All applicants are considered for employment without attention to race, age, ability, ethnicity, nationality, religion, gender identity, sexual orientation, marital status, or any other factor. At DRC we celebrate diversity and appreciate our employees for the people they are and their unique skills, backgrounds, and perspectives. We encourage all interested candidates to apply.

Promoting high standards: DRC’s capacity to ensure the protection of and assistance to refugees, IDP, and other persons of concern depends on the ability of our staff to uphold and promote the highest standards of ethical and professional conduct about DRC’s values and Code of Conduct, including safeguarding against sexual exploitation, abuse, and harassment. DRC conducts thorough background checks as part of the recruitment process.