UNHCR, the UN Refugee Agency, is offering a full-time position within the Digital Service in the Division of External Relations in our Copenhagen, Denmark office.
UNHCR is a global organization dedicated to saving lives, protecting rights and building a better future for refugees, forcibly displaced communities and stateless people. Every year, millions of men, women and children are forced to flee their homes to escape conflict and persecution. We are in over 125 countries, using our expertise to protect and care for millions.
Title: Web Copywriter
Duty Station: Copenhagen, Denmark
Duration: as soon as possible to 31 December 2022 (with possibility of extension)
Contract Type: UNOPS International Specialist, Level IICA 2 (or equivalent Local Specialist Level LICA-10)
Closing date: 24 April 2022, Midnight CEST
Organizational context
This role will be part of the Engagement Strategy & Coordination team, which operates within the Digital Service (DS) in the Division of External Relations (DER).
The Engagement Strategy & Coordination team advises on, creates and delivers digital solutions and strategies for engaging with UNHCR’s primary audiences, including refugees, the public, partners, governments and staff. As part of its responsibilities, the team oversees UNHCR’s global web presence, partnering with the Global Communication Service (GCS) and other stakeholders within the organization to ensure that the website strategy delivers effectively on the organization’s communication goals.
The position
The Web Copywriter will work closely with subject matter experts across the organization to review, edit and adapt submitted web copies with the goal of ensuring it meets the needs of the relevant target audiences and adheres to editorial and brand requirements, follows digital best practice and supports clear communication goals as defined in the overall web strategy.
Duties and responsibilities
Under the overall supervision of the Communications Officer (web content), the Web Copywriter will write and edit content for the global English-language unhcr.org website, ensuring that selected content adheres to the web strategy and supports the organization’s communication goals.
In particular this role will be responsible for the following:
Optimize content for unhcr.org
- Write and/or edit copy for webpages on unhcr.org based on website guidelines, seeking approval from internal teams prior to publication as needed
- Review existing and newly submitted text and make recommendations for revision based on digital best practice, audience insights and communications objectives in line with the web strategy
- Use SEO strategies to maximize online visibility
- Maintain and adapt process for systematic content review and optimization
- Support Senior Digital Engagement Assoc. in creating trainings for web editors on content optimization as needed.
Site experience
- Monitor and analyze site performance and KPIs to offer suggestions for content optimization
- Use results of UX research to adapt and improve content, navigation structure and layout in coordination with other members of the web team / Digital Engagement team
- Contribute to user testing and other audience research projects as needed
Team support
- Help organize weekly meetings / calls / workshops etc. as needed
- Work with Archives team as needed to ensure content is regularly and accurately archived
Essential minimum qualifications and professional experience required
Education:
- Minimum Bachelor’s degree or equivalent in Communications, Corporate Communications, Marketing, Media studies, International Relations or any related field.
- Training and/or significant experience in the production of editorial content for websites is essential.
Work Experience:
- Minimum of 6 years of relevant work experience with Undergraduate degree; or 5 years relevant experience with Graduate degree; or 4 years relevant experience with Doctorate degree, including significant experience in writing and editing digital content for a large web presence is required in combination with a relevant Bachelor or Master’s degree
Key Competencies:
Required:
- Excellent writing and editing skills (English language) for digital platforms in a professional environment
- Strong understanding of how to apply digital best practice for web content (SEO, UX)
- Ability to transform complex issues into easy-to-understand content
- Proficient in adapting content to editorial and brand guidelines
- Good understanding of digital analytics, ability to interpret data to make informed editorial decisions
- Proficiency in the use of content management systems for publishing web content (WordPress, Drupal or similar)
- Good time management skills, including prioritization, scheduling and adapting as necessary
- Fluency in English
Desired:
- Familiarity with user research and user testing techniques
- Familiarity with applications of audience personas and broader UX considerations in web content strategy
- Knowledge of web accessibility principles
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Location**
The successful candidate will be based with the team in Copenhagen, Denmark.
How to apply
To learn more and apply, please visit https://bit.ly/3jo49Na
This vacancy is open both for applicants residing in Denmark and for those residents of other countries. The remuneration level and the applicable entitlements and benefits may be different based on the residence of the most suitable selected candidate.
The UNHCR workforce consists of many diverse nationalities, cultures, languages and opinions. UNHCR seeks to sustain and strengthen this diversity to ensure equal opportunities as well as an inclusive working environment for its entire workforce. Applications are encouraged from all qualified candidates without distinction on grounds of race, colour, sex, national origin, age, religion, disability, sexual orientation and gender identity.
Please note that UNHCR does not charge a fee at any stage of its recruitment process (application, interview, meeting, travelling, processing, training or any other fees).
Closing date of receipt of application: 24 April 2022, Midnight CEST.